The new Bose QuietComfort Ultra earbuds are dropping at the end of the month: What to know

The new Bose QuietComfort Ultra earbuds are dropping at the end of the month: What to know
By: Mashable Posted On: August 14, 2025 View: 1

Preorders begin on Aug. 28.
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Bethany Allard
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person holding black QC ultra earbuds outside
The second generation Bose QC Ultra earbuds are here. Credit: Bose

Bose announced back in June that new QuietComfort Ultra earbuds were on the way, and we have confirmation that they're nearly here.

Starting Aug. 28, the Bose QuietComfort Ultra earbuds (2nd gen) will be available for preorder for $299 on Bose's website. They will become available to the public starting on Sept. 10 in the white smoke and black colorways, with the deep plum variant scheduled for availability in October. At $299, they are available for the same exact price that their predecessor was upon release.

pair of black bose QC ultra earbuds
Credit: Bose

What's new with the Bose QuietComfort Ultra (2nd gen) earbuds?

Among Mashable's team, we consider the first generation of the QC Ultra earbuds to be the best noise-cancelling earbuds out there. True to their name, we also found them incredibly comfortable to wear for long periods of time. In fact, the only real complaint we had with them was that they were difficult to remove from their case.

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Despite knocking it out of the park the first generation around, Bose is bringing more improvements to these new earbuds. Here's a list of what to expect:

  • New AI-noise suppression for improved voice clarity during phone calls (whether using one or two earbuds)

  • Wireless case charging

  • Improvements in adaptive noise cancellation, with smoother transitions to noise cancellation from Aware Mode when using ActiveSense

  • The ability to toggle off touch controls

  • Ear tips have guard to prevent wax buildup and make cleaning easier

Compared to the previous generation, the design of the earbuds themselves and their case remains largely unchanged, with the classic stability bands and ear tips. Also staying the same is the six-hour battery life (four hours with Immersive Audio), IPX4 water- and sweat-resistance rating, 20-minute quick charge for up to two hours of use, CustomTune sound calibration tech, and Bluetooth 5.3 multipoint connectivity.

Topics Bose

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Bethany Allard
Lead Shopping Reporter

Bethany Allard is a Los Angeles-based shopping reporter at Mashable covering beauty tech, dating, sex and relationships, and headphones. That basically means she puts her hair through a lot, scrolls through a lot of dating apps, and rotates through a lot of different headphones. In addition to testing out and rounding up the best products, she also covers deals for Mashable, paying an especially obsessive amount of attention to Apple deals and prices. That knowledge comes in handy when she's covering shopping holidays like Prime Day and Black Friday, which she's now done for three years at Mashable.

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