Not everyone is a football person — but a whole heck of a lot of people love Bad Bunny.
Spotify's most-streamed artist of 2025 is set to headline the Super Bowl's halftime show, set to take place on Sunday. There's lots of interest in what songs he'll play — most likely a number of hits from his Grammy-winning album DeBÍ TiRAR MáS FOToS — and what message he'll send. Bad Bunny has openly spoken out against ICE — even at the Grammys — and might send a political message to all of America during his performance.
So we've got you covered if the Patriots vs. Seahawks matchup seems like a snoozer, but the show seems like a party.
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When to watch Bad Bunny's Super Bowl LX halftime show
Unfortunately, football games are not a uniform length so there is no exact way to know when to tune-in for the halftime show. The game is scheduled to kickoff at 6:30 p.m. ET on NBC (or streaming on Peacock).
In general, past games have shown that a typical Super Bowl broadcast lasts around 3 hours and 44 minutes. That means you can expect halftime roughly 90 minutes after kickoff and for Bad Bunny to hit the stage around 8 p.m. ET.
But, again, football games can go for longer or shorter times depending on stoppages, penalties, and a whole host of other factors. Just to be safe, it might be best to tune-in around 7:30 p.m. ET to check the game-clock. You can even mute the sound until Bad Bunny takes the stage.
Tim Marcin is an Associate Editor on the culture team at Mashable, where he mostly digs into the weird parts of the internet. You'll also see some coverage of memes, tech, sports, trends, and the occasional hot take. You can find him on Bluesky (sometimes), Instagram (infrequently), or eating Buffalo wings (as often as possible).
